Home decor meets fitness.

Home decor meets fitness.

It is literally like decorate it , then pick it up and lift it. Indeed, a beautiful and genius product camouflaging in our homes seamlessly.

We all have faced this issue when after a good sweaty home workout we keep back our not-so-aesthetic fitness equipment or to be more precise hide them from our sight. Some are definitely in ugly colours because that`s the only option we got.

As the fitness industry went through a boom, and a wave of aesthetic living and romanticising our life came to be, we all started looking back at daily usage products and elevating them. Many companies have thought about the aesthetics of fitness equipment like Pentfitness, Thewayward and Bala and came up with new colours, designs and materials and have an impressive market presence and sales, but no one thought of incapsulating them as part of our homes as decor show pieces.

The brand Subtle Impact by Rachel Steffensmeier knocked it out of the park and came up with clean, minimal designs which are highly functional as FITNESS EQUIPMENTS AND HOME DECOR.

The shapes of these equipment seems like that they are inspired from contemporary modern sculptures (some of them actually looks like Vases) that we buy for our homes or we see in Pinteresty images of home interior decor. The highlights of the products are definitely soft curves, clean lines yet a firm grip over the product. The colour choices are also very monochrome and muted in the shades of nudes and classic white and black. The material and texture adds to the beauty of the product and gives them subtle tactile dimension.

In the end, we love Rachel Steffensmeier ideation and execution of the products. Her Instagram is also on point, pretty much aligned with the brand`s identity and products. All these products are easily available at their website and Amazon. There are only few products in the market which blends both design and functionality beautifully without compromising any aspect and this is definitely one of the products on top.

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